About Veronica

I am a San Francisco-based designer with experience in visual, interactive, brand identity, and communication design. I’m also a photographer.

With a varied background in psychology, fine art, environmental science, and business, I like to understand things from multiple perspectives. I am inspired by nature, art, and photography, including the ocean, snow, Matisse, Magritte, MC Escher, Vivian Maier, Edward Weston, and Julius Shulman.  

My goal as a designer is to create beautiful, meaningful experiences for people, and I believe in a thoughtful, user-centered design process. I am driven to maintain an extremely high standard for my work, listen empathetically, and always be learning. In my free time, I can be found taking photos, appreciating nature, trying to do more pull ups, and enjoying farmer’s markets 😀.

Feel free to contact me at vera2330[at]gmail[dot]com or through LinkedIn. You can find my latest phone photos on Instagram and subjects I find interesting on Twitter. My design projects are also featured on Behance and Dribbble.


Visual Design
UX/UI Design
Website & App Design
Branding & Identity
Interaction Design
Wireframing & Prototyping
User Research & Testing
Personas & User Journeys
HTML/CSS (basic)


Design Process

design process proza white.png

Instagram (@vwl30)

Twitter (@vwl30)


© Veronica Lee 2017–2019 all rights reserved